Trademarks: what are common challenges faced by start-ups?

In the modern world, new products and services are offered to consumers every day, with a multitude of different labels used to mark them. It is important to choose a memorable and special brand to stand out, attract the attention of consumers and keep it. However, it is necessary to assess the various risks that may arise when designing and using a new brand. Interesting seminar about trademarks held at Vilnius Tech Park.